Bad Bunny's Super Bowl halftime show lived up to the billing and more so, featuring a host of celebrities and a genuine wedding that saw the Puerto Rican serving as the witness.
Stars were front-and-centre at Super Bowl 60, with Chris Pratt and Jon Bon Jovi introducing the teams, a series of soaring pre-game performances before Bad Bunny's much-anticipated halftime show featuring a tour of Puerto Rican culture and a real-life marriage.
One of the scenes during the show, shifted to a wedding, where a marrying couple parted to reveal Lady Gaga as the first surprise guest. She joined Bad Bunny in performing "Baile Inolvidable."
The couple was actually married during the show, according to a representative for Bad Bunny, who said he served as a witness and signed their marriage certificate.
The unnamed couple had reportedly invited the musician to their wedding, but he instead suggested they form part of his half-time show.
As well as Gaga, who did her own Super Bowl halftime show in 2017, Bad Bunny also brought out a parade of celebrities, including Cardi B, Jessica Alba and Pedro Pascal. Ricky Martin, a Puerto Rican star from a previous generation, joined him for "Lo Que Le Pasó a Hawaii."
Boxing world champion Xander Zayas, the newly unified WBO and WBA super-welterweight titlist, also featured. He appeared with Mexican prospect Emiliano Vargas throwing punches, while Bad Bunny walked underneath their gloves singing his 2022 hit song "Tità Me Preguntó."
Bad Bunny, real name Benito Antonio MartÃnez Ocasio, quit bagging groceries a decade ago and became the world's most streamed artist on Spotify last year.
He shouted: "God bless America" towards the end of his performance, one of the only English phrases used in a 13-minute show and gave a roll call of the nations of North, South and Central America, including Uruguay, Colombia, Venezuela, Cuba, the United States and Canada.
After the list of nations, and at the end of the show, he declared, "Mi Patria Puerto Rico, seguimos aquÃ," or "My homeland Puerto Rico, we are still here."
The performance comes at a time of heightened social tensions in America, with Bad Bunny himself condemning the conduct of Immigration and Customs Enforcement (ICE) agents in the US. He opened his Grammy-winning speech with the words 'ICE out'.
US president Donald Trump has furiously criticised the artist and called the show "absolutely terrible, one of the worst, ever."
Bad Bunny closed his halftime show with a message of unity. He held a football inscribed with "Together We Are America".
The performance ended with fireworks, a huge Puerto Rican flag and a Jumbotron emblazoned with the words: "The only thing more powerful than hate is love."